Why I love Banksy
Why I love Banksy Banksy is a shining example to all PRs who understands that the media is his canvas to use as he sees fit to connect with a global audience. http://media.guardian.co.uk/marketingandpr/comment/0,,1873225,00.html
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Shaving with axes
In 1955, Jim Moran devised a stunt to promote the National West Virginia Axe Company, founded over 50 years before, but struggling to maintain their profits in the axe saturated capital of the Blue Ridge Mountains. Moran commissioned a photographer to photograph numerous prisoners in a local jail, shaving with axes made by National West […]
Battle rages over Tony Blair's refusal to name the day for his departure
As the battle rages over Tony Blair’s refusal to name the day for his departure Mark Borkowski gives a PR perspective on the issue on the Jeremy Vine Show on BBC Radio 2 Click here to download MP3
TOY BOY OR NOT TOY BOY
Uma Thurman, 36, recently admitted she was on the look out for a toy boy and it seems 29-year-old Orlando Bloom could fit the bill. She said: “I know women who like to have ‘boy toys’ – and actually I could grow into that.” The Borkowski poet in residence imagines what might be going through […]
Here's one we elected earlier
Tony Blair’s aides want him on Blue Peter as part of a ‘farewell tour’. But are the presenters sure to go easy on him? Tim Dowling imagines how the chat might turn out. And Emine Saner asks PR experts how they would manage his exit. Mark Borkowski (Vodafone, Virgin) “They must be desperately embarrassed about […]
BOWING OUT
A sullen and potentially unstable truce was struck yesterday between Tony Blair and Gordon Brown after the prime minister reluctantly bowed to the demands of the chancellor and rebel MPs by promising to step down within 12 months. “One way or another I’ll be gone within the year,” says Tony Blair adjusting hair and playing […]
SO LONG STEVE IRWIN
‘Crocodile Hunter’ Steve Irwin has died. The wildlife presenter was filming a documentary off the coast of Australia earlier this week when a stingray attacked him, using its poisonous barb to pierce his chest. So long Steve Irwin, eco-Crocodile Dundee. You pursued savage beasts with irreverent glee. Badgered them, bothered them all through the wild […]
HEY YOU GET OFFA MY TANK
Sir Mick Jagger forgot the words to classic Rolling Stones song ‘Ruby Tuesday’ during a concert last week. Mick covered up his memory loss by singing the same verse twice. He also has an oxygen tank backstage to help him get through his grueling live shows. Hey you get offa my tank. I need all […]
'Who says the old ones aren't the best?'
As my mother once said, never expect to please everyone .. Robin Hoodwinked? By John Plunkett / Television 12:55pm It’s the biggest mystery since ITV commissioned a second series of Love Island – what has happened to the master tapes for Robin Hood? And is Hungary’s answer to Police Five’s Shaw Taylor on the case? […]
Hungary for publicity?
Hungary for publicity? I might be wrong, but could the BBC’s Robin Hood tapes in Budapest be just the latest bid to steal column inches during the silly season? http://media.guardian.co.uk/columnists/story/0,,1861304,00.html