Did Anyone Really Win? Inside the Aftermath of Blake Lively and Justin Baldoni’s Ugly Legal Battle (Exclusive)
US Weekly
They both face the arduous task of rehabilitating their reputations. “Neither side emerged as an overall winner,” says David Johnson, CEO of Strategic Vision PR Group. “But Blake suffered the most because people viewed her as humorous, family-oriented and approachable, and the lawsuit tarnished that image.” PR expert Mark Borkowski says it’s best to let her work do the talking. “[She should be] undeniable in the work and boring everywhere else. Boring is the most underrated crisis strategy in the business.”
Baldoni’s sensitive “Man Enough” podcast host persona took a huge hit. “Recovery from a case like this depends on three factors,” says Johnson, “the absence of new controversies, continued professional achievement and time.” Adds Borkowski: “Justin’s only route back [is to] make something good and [be quiet] for two years.” Nonetheless, Baldoni has continued to receive support from fans and corners of Hollywood, with stars like James Brolin and Joe Rogan speaking out amid his legal battle.