William and Kate’s “charm offensive” and “master class in image branding” has left the Duke and Duchess of Sussex “in the shade,” according to global PR and branding guru Mark Borkowski, who added: “Their image now far outweighs Harry and Meghan’s social media issues and their attempt to conquer Hollywood.” The latest YouGov quarterly poll […]
PR and brand expert Mark Borkowski praised the couple for improving their PR profile by focusing on a “positive” narrative based on their commitment to their roles and their family. Borkowski said: “William and Kate have created numerous official and informal photo opportunities, projecting a positive and united image as a couple. “This curated and […]
PR guru Mark Borkowski questioned why publishers Penguin Random House sold it to them. He said: “The rights for this could have cost up to £3million. “Although if it’s a best-seller, you wouldn’t be handing it to Harry and Meghan. “There’s some amazing drama producers out there. Why would you give away a prize asset? […]