The Stage A critic once said that if a play was any good, it didn’t need PR. This utopian idea has come to fruition a few times over the years, but in the post-Covid landscape a production will be as likely to take off without effective communications as the Miss Saigon chopper without a production […]
I will be talking publicly about the repurposing of celebrity as a theme over the coming weeks and why you should keep your eyes out for this new style of celebrity. First of all, hats off to Marcus Rashford. He has managed to force as many U-turns out of this wobbling government as […]
I will be judging the award for best PR campaigns at The Drum awards later this year, and there’s already a massive frontrunner in my mind. The anonymous executive with an eye for mischief who has banned Fawlty Towers has done something absolutely brilliant. Let me explain. Any great publicity stunt combines celebrity with controversy. I refuse […]
When I saw that Bristol had torn down the statue of Edward Colston, it was a powerful event. An evil man of his time who made his fortune and built a city, lying at the feet of ancestors of the lives he ruined. It was a potent image, but I thought it could have been […]
The SunPRINCE Andrew complained that the Jeffrey Epstein saga had become a “constant sore” for himself and his family in the bombshell interview with Newsnight’s Emily Maitlis on November 16.Public relations and crisis consultant Mark Borkowski said about the interview: “I have never seen anything so disastrous. For any students of PR that is how […]
The Independent PR experts and political analysts are divided on whether Mr Cummings will have to go. While some believe he has weathered the worst of the controversy, others think the media coverage over next few days could still prove crucial in deciding his future. Top PR agent Mark Borkowski does not think the police […]