I joined (late) a motley crew of bloggers who had decamped to a North London eatery the other night, gathered together by “Don’t Panic” to twitter on the subject of social networking. The posse included Stuart Bruce – Wolfstar http://www.stuartbruce.biz/ Simon Collister – Edelman http://simoncollister.typepad.com/ Stephen Davies – Webitpr http://www.prblogger.com/ Ian Delaney – NMK http://twopointouch.com/ […]
Its not often that praise is handed out in the notoriously bitchy world of PR, but I was pleased to see read this blog today paying tribute to our Wispa campaign http://t4w.blogs.com/spinningaround/2007/08/hats-off-the-wi.html. Thanks to James Gordon-MacIntosh of Seventy Seven. James has often encouraged me to sit on panels and talk about my work and I […]
The potential presence of Camilla at the forthcoming 10-year memorial service for Princess Diana dominated the media for a number of days. Was it a PR disaster or just a hapless attempt to further assimilate the Duchess of Cornwall into the hearts and souls of British royalists? http://blogs.guardian.co.uk/organgrinder/2007
All today’s papers have reported on Winnie Langley the defiant smoker who celebrated reaching 100 yesterday. Pictured lighting up from one of the candles on her birthday cake, Winnie, from Croydon, was reported to have been smoking for 93 years and has no plans to quit just yet. Surely this is good news for the […]
I have just discovered my old pal John Brissenden’s blog its a joy and a treasure. Read it http://johnbrissenden.wordpress.com/
Unbelievably the “wrinklies” public image has had a face lift this morning across the media. Usually it’s a hopeless task for poor PR folk who are heroically attempting to peddle the joys of the over 60’s. Valiant attempts to sell old age often stumble chiefly because of the media’s obsession to remain attractive to the […]
Would be celebs are so transparent when trying to keep their name in the press. It amazes me just how crazy things have become when a slew of stories with the yawn factor hit the pages of the press. Emily Maitlis, shock horror, showed too much leg when she was promoting the news. Kate Moss […]
I have received a flurry of emails from fellow PR friends and journalists who have realised that Borkowski is behind the relaunch of Wispa. Many erroneously think we created an online campaign to bring back Wispa. We designed a press campaign informed by the amount of on line pressure groups that had been running for […]
Another lame publicity stunt this morning – a youthful police constable riding a skateboard. I assume this was an attempt to make plod more cool with kids. This scam is nearly as creative as Great Western Trains announcing on Monday that they are employing a poet to amuse the punters at stations around their network.
More or less every time I sit down with a journalist these days, I hear about some more appalling PR conduct. The problem with the PR industry is that it’s unregulated, so anyone who can afford a website or a business card can set themselves up as a PR agency. That said, there are a […]