“The art and cost of hiding companies’ negative news on the internet”

Stuff

Other companies go even further and create fake news articles and misleading positive reviews. Mark Borkowski, a public relations veteran, says his company does some online reputation management for customers, but he warns that in the industry “there are a lot of snake oil salesmen and a lot of nefarious people you wouldn’t want to share a drink with on a night out”.

Read full article here: https://www.stuff.co.nz/technology/118603863/the-art-and-cost-of-hiding-companies-negative-news-on-the-internet