Kate’s Middleton’s emotional cancer update video is celebrated as ‘epic’, ‘groundbreaking’ and a ‘tectonic shift in how the Firm controls its image’ – as Brits are left overjoyed at candid clips
Daily Mail Online
Kate Middleton‘s emotional cancer update video has been celebrated as ‘epic’, ‘groundbreaking’ and a ‘tectonic shift in how the Firm controls its image’.
Media image guru Mark Borkowski also heaped praise on the ‘polished film’, complimenting its ability to show the family’s ‘vulnerability while staying in command’.
Mr Borkowski said: ‘The Kate film is a groundbreaking moment. The household on the front foot. Let’s not forget that they lost control of the cancer narrative by staying silent [earlier this year].
‘They have really learnt from the initial mistakes. The ghost of the Queen still ruled the PR machine. But this is epic. It’s groundbreaking, an absolute first. A tectonic shift in how the Royal Family controls its image.
‘Kate’s journey is profound and deeply personal, but they’ve learned that emotion can be controlled—and weaponised—in small, potent doses. By doing this through a polished film, they maintain dignity and control while still appearing relatable.’