Kate Middleton’s Photo Fail Has PR Experts Asking Why There’s ‘Poor Decision-Making’ at the Palace
She Knows
Kate Middleton probably hoped that her apology for the Photoshop fail on Mother’s Day would make every royal family controversy go away. Instead, it’s had the opposite effect. Anyone who is on social media and paying attention in the slightest way knows that Prince William and Kate have a major PR crisis on their hands that goes way beyond a software tool.
PR experts are now weighing in on the controversy and they seem just as baffled as the rest of the world. How did the royal family let everything get so far out of control? With their leader, King Charles III, focusing on his health after his cancer diagnosis, the Prince and Princess of Wales appear to be making their own rules in the wake of her recovery from abdominal surgery — and it’s not working. Mark Borkowski, a crisis communications expert in the U.K. described their situation to People as “pretty damning.”