How stars of Love Island, Netflix and TikTok are being lured into organised crime gangs by promise of fast money and ‘glamorous’ jet-setting lifestyles
Daily Mail
How stars of Love Island, Netflix and TikTok are being lured into organised crime gangs by promise of fast money and ‘glamorous’ jet-setting lifestyles
Influencers with up to 100,000 followers can make up to £350 a post, according to social media specialist Tribe. While this may appear a lot, it is rarely enough to maintain an expensive lifestyle, and only a tiny of minority of influencers survive on their social media work alone.
PR expert Mark Borkowski told MailOnline: ‘The art of this for a lot of them is making their life look ultra glamorous, but the harsh reality is it’s the minority who make lots of money from this, not the majority.
‘If you’re a Kardashian or Cristiano Ronaldo, it’s a great income, but for most people the riches aren’t there. I can easily see that this could lead to people becoming more desperate because they are tuned into this new normality of living a luxurious lifestyle.’