TWITTER TARGETS
Twitter decides to hire a ‘campaign strategist’ to woo Britain’s biggest advertisers ahead of its flotation on the stock market. http://news.sky.com/story/1153305/twitter-targets-100-top-uk-advertisers
October 11, 2013
Supernatural PR: fear that fans can love
If you’ve been anywhere near a newsfeed this week, you’ll have seen the clever “coffee shop surprise” viral ad for the remake of 70’s horror flick Carrie. The short video (it’s here if you’ve managed to miss it: http://www.youtube.com/watch?v=VlOxlSOr3_M) is set in a New York coffee shop, modified by some special effects pixies so that […]