£22M LITTLE BRITISH EMPIRE Mirror.co.uk – UK … But it’s a magic that is usually short-lived. PR expert Mark Borkowski believes the pair are striking while the iron’s hot. “They … http://www.mirror.co.uk/news/tm_objectid=16298327&method=full&siteid=94762&headline=-pound-22m–little-british-empire–name_page.html
VARIETY By MARK BORKOWSKI, Sun., Oct. 16, 2005, 12:00pm PT BIRD-BRAINED STUNT: To promote an upcoming movie based on Betty MacDonald’s book “The Egg and I,” publicist Jim Moran dressed in ostrich plumes and read excerpts to a sympathetic audience, in a ploy that typified the tone of the postwar times. http://www.variety.com/index.asp?layout=Variety100&articleid=VR1117930880&content=jump&jump=army&category=1924&cs=1
HAS MADGE GONE TOO FARRAH THIS TIME? POP STAR’S NEW IMAGE YOU could almost hear the cogs turning as the Madonna Machine cranked back into action yesterday. With a new single to plug, 47-year-old Madge did what she always does – get a new image. This time it’s the Farrah Fawcett look – flicked curls […]
We should find time to applaud the Saatchis for a marriage that lasted nearly a quarter of a century and featured some of the most iconic ad campaigns of our time. The Saatchi & Saatchi creative genius Paul Arden writes in his excellent book, It’s Not How Good You Are, It’s How Good You Want […]
Before trying to get the hip-hop elite on board, McDonald’s should have realised that fast food isn’t cool http://media.guardian.co.uk/marketingandpr/comment/0,7494,1584843,00.html