HAS BECKS FALLEN OFF THE BRAND-WAGON?

HAS BECKS FALLEN OFF THE BRAND-WAGON? Is Goldenballs slip-sliding into a brand pariah? Until recently David Beckham�s seductive face could re brand and save the planet (and, had they been quick, Dasani too). But today it�s looking like Goldenballs can�t even flog Golden Syrup.

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