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August 9, 2013

Plato, pressure and the death of PR stunts

Storify by
BORKOWSKI.do
Fri, Aug 09 2013 04:31:31

Plato, pressure and the death of PR stunts

Activists scaled The Shard and the Home Office brazenly paraded their views on strategically driven ad vans. Has the PR stunt died a somewhat tepid death? In a CommsChat twitter conversation, Mark Borkowski discusses bullish lobbying, the art of EQ & the importance of play via Plato.

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    MarkBorkowski

    Mark Borkowski@MarkBorkowski
    Whoops. Try again.#Iceclimb did a ‘job” for Greenpeace. The challenge is to continue the Arctic conversation #commschat

    Mon, Aug 05 2013 12:08:19

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    How six women did something incredible to save the Arctic

    Meet us Add your support Why are we doing this? We’re attempting to scale the Shard to send a message to the headquarters of oil giant Sh…
    Savethearctic
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    eddiemay

    Eddie May@eddiemay
    @CommsChat Ice climb made an impact on the day but like a lot of stunts, not much lasting impact #commschat

    Mon, Aug 05 2013 12:11:23

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    MarkBorkowski

    Mark Borkowski@MarkBorkowski
    @eddiemay @CommsChat Agree. Although I am told there is another spectacular in the works, #Greenpeace #commschat

    Mon, Aug 05 2013 12:13:06

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    CommsChat

    CommsChat@CommsChat
    T2: T2: Why did Lynton Crosby & Lord Bell have such a bullish reaction to the toxic headlines surrounding their lobbying brands? #commschat

    Mon, Aug 05 2013 12:14:31

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    Questions raised over Lynton Crosby, lobbying and cigarettes
    channel4news
    ·

    Tue, Jul 16 2013 12:30:21

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    MarkBorkowski

    Mark Borkowski@MarkBorkowski
    @CommsChat Lynton Crosby & Lord Bell are past masters of control. – uber confident & stand by their beliefs . #commschat

    Mon, Aug 05 2013 12:19:18

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    CommsChat

    CommsChat@CommsChat
    T3: Social has created a compression of time in comms. How do you remain sane when handling PR or publicity? #commschat

    Mon, Aug 05 2013 12:29:53

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    MarkBorkowski

    Mark Borkowski@MarkBorkowski
    @CommsChat It boils down to working for clients with high EQ. Managing expectations and being able to say no. #commschat

    Mon, Aug 05 2013 12:34:44

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    The Relationship between Emotional Intelligence and Good PR

    In order to succeed in public relations, you’ll need a wide variety of skills and traits, ranging from confidence, communication and list…
    Prbreakfastclub

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