On the eve of the crucial primaries this weekend in North Carolina and Indiana, Hilary Clinton’s PR team landed a killer blow. Hillary appeared via satellite on the late Show with David Letterman where he showed her funny funky side. The comic hook was that she read the shows infamous top ten list. The list being a sickly Top Ten Reasons Why Hillary Clinton Loves America – pure genius! After a faltering start in the PR stakes, it looks as if Hillary Clinton is closing the gap since her campaign-saving victory in Pennsylvania last week. Aided also by the controversies dogging Obama, which were fuelled, I suspect, by some smart dark pollsters… If she has really overtaken the smooth and compelling Obama, it goes to prove that with a well equipped team that understands the media touch points, on and off line, all is never lost. I think her smart blog which is a call to arms for all her supporters is a great tool. Her opponent’s online efforts seem to be far from dynamic.