Exclusive: ‘Nepo baby’ Harper Beckham is on the cusp of a ‘billion-dollar enterprise’

Victoria Beckham has built a fashion and beauty empire worth hundreds of millions, and is defined by her polished style and natural approach to make-up. While her sons have pursued music and modelling avenues, her youngest and only daughter seems poised to follow in her famous mum’s footsteps – and could become the “next big beauty mogul” with billion-dollar potential, according to experts. 

Harper Beckham, 14, has – much like her mum – shown a passion for makeup and skincare as she’s grown up in the public eye, often supporting Victoria’s brand and filming beauty tutorials posted to her mum’s social media. 

“Harper researches for hours and has a real interest in beauty products,” Victoria once told HELLO! Fashion about her daughter’s interest in the industry. And it appears a debut beauty range from the teen could potentially be on the horizon after HIKU BY HARPER was reportedly filed for trademark application by Victoria’s company in October 2025. 

Meanwhile, leading PR expert Mark Borkowski says that Harper and her brothers, Cruz and Romeo, are certain to increase the family’s fortunes. “A billion-dollar outcome is possible, but it will depend entirely on whether each of them can establish authentic gravity beyond the family narrative,” he tells us. 

Exclusive: ‘Nepo baby’ Harper Beckham is on the cusp of a ‘billion-dollar enterprise’ | HELLO!