The Duke and Duchess of Sussex have signed a new multi-year Netflix deal on reduced terms.The contract is less extensive than their original five-year deal, reputed to have been worth $100m (£75m), marking a loosening of ties between the couple and the streaming giant.Mark Borkowski, a PR and crisis expert, described the new deal as […]
Harry and Meghan renew Netflix deal with first look partnershipFive years ago, Harry and Meghan secured a lucrative contract, thought to be worth more than 100 million dollars (£74 million) with the streaming giant after quitting as senior working royals in 2020.The first-look deal, which means Netflix will have the first option on Harry and […]
“My husband and I feel inspired by our partners who work closely with us and our Archewell Productions team to create thoughtful content across genres that resonates globally and celebrates our shared vision.”While a representative for the Sussexes declined to comment on the financial arrangements of the deal, PR and crisis expert Mark Borkowski suggested […]
Several US outlets have suggested it is a downgrade from the Sussexes’ previous contract, which saw the streaming giant pay for exclusive rights for the content and was thought to be worth more than $100m (£74m).British PR expert Mark Borkowski described the deal as a “downgrade” and suggested Netflix was “pivoting away” from Harry and […]
The Right were thrilled. This, combined with her “All-American” looks, made her a pretty little pin-up for white, Right-wing Americans. And while Sweeney did hit out at “assumptions” that were made about her political stance after the pictures received a backlash, she stayed conspicuously clear of disclosing her own politics.“It’s absolutely a tactic,” says celebrity […]
Celebrity publicist Mark Borkowski, whose past clients include Joan Rivers and Michael Jackson, expressed concern over the trajectory of Sweeney’s career.Borkowski also warned that Sweeney’s rising profile does not guarantee resilience. ‘It’s a massive PR risk because she hasn’t made it yet. She is not Margot Robbie, she does not have Oscars behind her,’ he […]
Mark Borkowski, whose PR clients have included Michael Jackson, Joan Rivers and Van Morrison, said avoiding political entanglements, particularly in the infancy of a career when hopefuls rely on goodwill from all sides, was vital.It can hardly be said that her career has suffered but Swift was established, said Borkowski, as were other celebrities, such […]
Sponsors will now be lining up to get on board with Raducanu, who will undoubtedly become the ‘it’ girl of tennis.And according to renowned publicist Borkowski, who has worked with the likes of Michael Jackson and Led Zeppelin, Raducanu has the potential to earn $1 billion on and off the court.“Potentially, I see her as […]
Mark Borkowski, industry veteran and founder of eponymous PR firm Borkowski, believes Jet2 “absolutely” has to comment. “Silence risks being interpreted as complicity,” he says.“A firm, dignified statement: ‘We don’t endorse this. We didn’t licence this. We reject this. It’s not just managing optics. It’s refusing to be a footnote in someone else’s cruelty. Yes, […]
Mark Borkowski, a British public relations and crisis consultant, described using Paltrow to front a video parodying the incident as “utter genius” that shows the company has a sense of humor. “It’s a savvy use of media to create a viral moment,” he told The Washington Post in a phone interview Saturday. “In a way you’re […]