How Strictly’s Tess and Claudia became the nation’s sweethearts
“It is about chemistry and they have it in buckets,” says PR expert Mark Borkowski. “At the time, we all thought Strictly was about Bruce – but as soon as Claudia arrived, she showed what a talented double act they were.” It worked because Winkleman tended to play for laughs and allowed the more autocue-dependent Daly to […]