Publicist and royal commentator Mark Borkowski said the contrast in media treatment showed “just how deep the hatred of Harry is from the British media.” He said it was “unfair” to suggest his visit had been a “PR exercise” and that more likely, like everyone else, he was “shocked” by news of his father’s ill […]
Navigating public challenges and conflicts requires a pragmatic mindset, especially in the spotlight. I’ve witnessed the power of practical solutions and compromise in my 40-year career in the media and public relations industry.Like any of us, even those in the public eye, we sometimes find ourselves entangled in prolonged disputes. Embracing pragmatism means prioritising resolution […]
Just as more tech-enabled amateur sleuths are looking into the actions and statements of those in the public eye, TikTok provides a forum for influencers to join the conversation about their favourite public figures. This can be seen as a continuation of a trend that developed in the Nineties, says Tim Maltin, founder of London-based […]
Reputations can take a lifetime to build and hours to lose. These are the experts trusted with supporting HNW clientsThe best reputation managers 2024 This year, UHNWs will need specialists who know about politics like never before. One savvy operator at the forefront of this work is PR guru Mark Borkowski. He retains his Top […]
Like her or not, she transcends pop. The PR guru Mark Borkowski says there hasn’t been a star like her since John Lennon or Princess Diana; someone who occupies “a position of obsession”, now “hugely amplified by the splinternet, which means almost everybody is seeing something about her almost every day”.To wit: there are eleven […]
These days, it’s not uncommon for corporate entities to issue apologies and admit mistakes, but the statement from Fujitsu’s European boss, Paul Patterson, is significant. It explicitly acknowledges their involvement in errors and their impact on innocent individuals. This could be considered a notable ‘mea culpa’ in the context of corporate PR.