Edinburgh // To many it’s just a flyover and a few thousand tons of tarmac, but Stratford’s one-way system owes its existence to a dead dog and a fresh-faced country meat-packer … The role of Mark Borkowski in the creation of Stratford town centre’s one-way traffic system // London, The World & Camden The role […]
The Fame Formula promotion juggernaut continues. We had a spectacular evening at the Riverside Studios where The Half Naked Truth was showing in conjunction with my book launch. It’s a film not seen in the Uk for over 60 years and is loosely based on the life of the great publicist Harry Reichenbach. The evening […]
The Fame Formula: How Hollywood’s Fixers, Fakers and Star Makers Created the Celebrity Industry Mark Borkowski Sidgwick & Jackson, 391pp, £16.99 I have no idea what publicists call journalists in private, but I can reveal that we hacks refer to our promotional colleagues as “PR scum”. Now that Nick Davies has exposed the gullible and […]