Becks may have virtually bared all for Armani, but the Special One has played a cannier PR game in the past few days. This year ends with another spectacular David Beckham publicity stunt. Not content with the three ring circus of his move to Los Angeles to sell soccer to the Americans, why not tie […]
So Fast Track has bought Stuart Higgins Communications. http://www.guardian.co.uk/media/2007/dec/11/marketingandpr.pressandpublishing I am pleased for Higgy – an extremely effective operator. Alan Pascoe’s company has been very quiet but there was a time when Pascoe was omnipresent. I have not got a sense that he flexes muscle. Fast Track desperately need Stuartm and Pascoe will benefit from […]