Do journalists necessarily make good PR's?
The Media Column: ‘Journalists are always among those most ready to sneer at PR’ by Bill Hagerty ‘Mark Borkowski, who runs the PR company of the same name and has recently been presenting Son of Barnum, a one-man show on publicity and publicists, is not convinced that good journalists necessarily make good PRs.’ http://news.independent.co.uk/uk/media/story.jsp?story=554501