It’s like Martha Stewart’s child meets Goop crashed a royal garden party’: Scathing experts say Meghan ‘just sells vibes and aspirations’…with ‘less strategy, more scented candle of confusion
Daily Mail
Mark Borkowski, arguably Britain’s leading PR guru, told MailOnline: ‘Meghan’s brand isn’t so much a business as it is an aesthetic experiment, mood over message.
‘One day it’s jam, the next it’s ambiguous talk of stepping back, then it’s whispers of fashion. From a PR standpoint, it’s all theatrics and no third act.
‘The brand has all the trimmings of curated luxury but no sense of what it’s actually selling, apart from vibes and vague aspiration.
‘It’s like the child of Martha Stewart meets Goop crashed a royal garden party, got distracted by the hydrangeas, and forgot why it showed up. At this point, it’s less a strategy, more a scented candle of confusion.’