Michael Moore and his ex PR reps
I notice from a diary item in the Express today that Macdonald / Rutter are no longer representing Michael Moore. I think we should all compare notes? Mr Moore is a fantastic film maker but it comes with a price
Mark My Words
Now this is a great PR stunt
T-shirts equipped with ‘I, Robot’ trailer Coming soon to a T-shirt near you: trailers for “I, Robot,” starring Will Smith. In the never-ending search to capture the attention of consumers bombarded by commercials, billboards and a massive array of other advertisements, 20th Century Fox debuted an innovative new guerilla marketing tactic at E3 last week […]
Michael Moore the follow-up
Hot off the wires from the Canadian �National Post�… �In the days before Cannes, Michael Moore’s Disney criticism whipped festival audiences into a fever for Fahrenheit 9/11. Hollywood cynics called it the usual P.T. Barnum showmanship by Moore, but when the movie finally unspooled, it earned resounding applause at Monday’s press screenings.� Barnum � excellent. […]
Creative PR?
I’ve just come across a blogger called Loic Le Meur who feels that media companies need to adapt in the new world of journalism Traditional press releases are going to die soon. Journalists get hundreds of them everyday by fax and email( DOOH). This is one of the reasons why we (companies) pay PR agencies […]
Piers Morgan Goes and yet another Media Person makes a dignified exit
So Piers steps down. Has anybody noticed that, through all the scandals hitting the headlines during and after the Iraq war, the only resignations have come from the media world? Dyke…Gilligan…Davis….and now Morgan. We’ve yet to see a single Government goon take the pearl-handled revolver. Food for thought?
A Note from my Inbox, circa 2002
It’s funny how interesting this seems two years on….. Saudis spin like a well-oiled machine By Roger Franklin June 23 2002 Even among his rivals in the PR business Washington spinmeister Michael Petruzzello incites mixed emotions. For some, those whose outfits foundered in the wake of the dot-com bomb and September 11th, it’s a simple […]
The vile PR stunt that escalates the hatred
NICHOLAS BERG R.I.P. Stomach-churning, hideous images are the stock-in-trade of the Al Quaeda publicity department. Their cuttings library grows daily. To describe the destruction of four airliners and the World Trade Centre as the world’s blackest-ever PR stunt is not to intend disrespect to its innocent victims; rather it’s to acknowledge that Bin Laden and […]
Rumsfeld's End ?
It was a last ditch PR ploy, but Rumsfeld’s testimony may not save his job. The man squirmed on the spot as he faced difficult questions from the press corps. Gone was the swagger that framed his briefings at the height of ‘Shock and Awe’. Now called Torture-gate, the credibility of the US is below […]
All Quiet on the Soaring Sun Front
Odd how quiet it seems at The Sun this week. Think about it. Surely in the middle of this furore about Piers Morgan’s dodgy atrocitigraphs, and with the Express positively frothing at the mouth, you’d think Sun-readers would be being keenly browbeaten to do something or think something. But no. A gentle hush has descended. […]
PUT ANIMAL IN CHARGE
Lou Grant was an iconic TV show in the late 1970s starring Ed Asner as the eponymous newspaperman extraordinaire. The fictional L.A. Tribune he worked for employed a typical cast of clich�d characters including the Bright Young Reporter Joe Rossi, the septuagenarian female proprietor Mrs Pynchon (echoing Kay Graham who owned Newsweek and The Washington […]