Media Insights
Mark in the media
Latest ‘MARK MY WORDS’ Blog Posts
Liz Truss’ attempt to crack America by hitching her wagon to the Trumpist juggernaut
A few weeks ago in our Media Trends newsletter we discussed Liz Truss’ attempt to crack America by hitching her wagon to the Trumpist juggernaut and concluded: “…she has been assiduous in telling her new target audience exactly what they want to hear. In the braying arena of the American culture wars, any conscript willing […]
I’m honoured once again to have been included in the PRWeek hashtag#powerbook2024
I’m honoured once again to have been included in the PRWeek hashtag#powerbook2024 alongside illustrious industry humans I hold in high regard James Herring Sarah James James Gordon-MacIntosh Warren Johnson Graham Goodkind Julian Vogel Julian Henry Gary Farrow Alan Edwards Fenella Grey Farzana Baduel Paul Charles Fergus Lawlor Jo Carr plus my wonderful MD Lucie SpecialeOne […]
Media and communications professionals should be paying attention to this growing movement
The push for a ‘Smartphone-free childhood’ is the latest chapter in an evolving narrative that the overwhelming avalanche and decreasing reliability of the information we are presented daily is not just distracting us but harming our mental health and not simply curtailing our attention spans but affecting our cognitive abilities. Contemporary media channels are saturated with […]
The latest move by the Home Office – paying Albanian social media influencers to ‘de-influence’ migrants from crossing the channel – is undeniably audacious.
Given the small budget relative to the extensive publicity the move has received, some have written it off as just another virtue-signalling (or vice-signalling if you disagree) stunt in the government’s ongoing struggle to address this complex issue. But its origins and implications raise some critical questions. The whole campaign comes hot on the heels […]
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