Mark My Words
The musings of Mark Borkowski
Mark’s signature approach is to embrace the chaos, infusing the life and energy of the maverick into the corporate world.

When a Trump-supporting journalist heckled President Zelensky for not wearing a suit, he showed us all how PR, Media and Communications have changed forever.
A week on, and I am still thinking about that bizarre, telling moment: JD Vance standing beside Donald Trump as Volodymyr Zelensky, a wartime leader, was questioned, not about war, democracy, or geopolitics, but about why he wasn’t wearing a suit.It was a question that should have been inconsequential. Instead, it became a symbol of […]
Topic of the week: The inaugural Musk salute
Topic of the week the inaugural Musk salute. Oh, the delicious irony of it all. The world’s richest attention seeker has finally jumped the shark, and we’re all pretending to be shocked. About as shocking as a celebrity’s “candid” paparazzi shot. Pure performance, darling, and not even a good one.Look, I’ve spent decades watching the […]
The Grammys—where music is an afterthought…
Ah, the Grammys—where music is an afterthought, and the real winners are those who can manufacture the most viral hysteria. And this year’s undisputed champion? Bianca Censori, Kanye West’s latest human installation piece, who arrived cloaked in fur only to dramatically shed it, revealing… well, almost nothing. Should the City of Coventry be filing a […]
Do we have a blind spot?
Do we have a blind spot? Is there a delusion we can’t see? When Trump won in 2016, and Brexit divided the nation, the “experts” didn’t pause to question what they missed. Instead, they cocooned themselves in an echo chamber, stuck in a loop talking about interference and manipulation. Looking back, they were utterly disconnected […]
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