I love technobabble in space movies. One of my favourite scenes from Apollo 13 is when Tom Hanks recreates the infamous, ‘Houston, we have a problem’ moment, which I remember hearing on the radio as a child. What follows is a barrage of technical language and spaceship jargon that only an engineer at Space X […]
Captain Sir Tom Moore—whose fundraising efforts raised an incredible £33 million for the effort against COVID-19—has died at the venerable age of 100. Though his legacy is undisputed—he is a war hero whose optimism and lust for life inspired the nation—the story nonetheless has an ambivalent resonance, not least because Captain Tom’s legacy will be […]
In the past week, individual traders have shown that they too can use a tactic from the hedge funds’ arsenal, and put on the ‘short squeeze’—on Wall Street itself.But if this is going to be more than a story about David v. Goliath—the big, tech-savvy investment giants v. the sparky, individual traders of the internet—Wall […]
Pfizer just unveiled a new corporate identity, completing a lengthy process. Thousands participated in focus groups, hundreds of possible designs were considered, and multiple agencies and brand consultancies gave their ideas. The company wants to communicate that it’s no longer just a pill. The new design is meant to represent the new technology they offer, […]
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