Theatre is a freak show
My pal Adrian Bryan Brown, the fantastic Broadway theatre publicist sent me the following email this morning.
The UK Press Association website “Ananova” has replaced its “Theatre” wire with a link called “Showbiz quirkies.”
Yes, we are now officially a freak show! http://www.ananova.com/entertainment/
I have been banging on about how theatre marketing and PR needs to wake up and get a sense of the modern media age. If it did then perhaps ananova would think twice about this change. The West End is living in a land time has forgotten.