I gave an interview for CIPR website’s recently launched TV strand, which streamed live on the internet yesterday and is now available on demand. Click here to watch it. I spoke with Philip Sheldrake and Stephen Waddington; much was discussed, from the speed of change that technology forces on PR, how advertising is trying to […]
How do you pronounce the acronym CIPR? Let’s think. It looks like the front half of one of my favourite hotels, the Cipriani in Venice. Yes. I think ‘chipper’ is the right way to say ‘CIPR’, and a quick glance at Partridge’s Dictionary of Slang reveals that since 1837 ‘chipper’ has carried the meaning ‘WELL […]
… Falling into this last category, presumably, is PR supremo Mark Borkowski (below). ‘What on earth was the Privy Council thinking … How does one take the news that the Institute of Public Relations has gone all legit and become the Chartered IPR? Last week, after 50 years of trying (apparently), the spin doctors’ union […]