I hear that ever so pass� sales guerrilla marketing company Cunning Stunts have changed their name and are moving to New York. Suspect that might mean they have employed a geezer with a pony tail to man a phone. I might be wrong! The trouble with those that peddle guerrilla marketing is that its all been done before by the legends like Jim Moran. It was Moran who sat on an ostrich egg for 19 days, four hours and 32 minutes before hatching it to publicise the novel The Egg and I. He searched for a needle in a haystack for 10 days to promote a piece of real estate. He climbed from one horse to another in a Nevada river to urge voters to vote Republican after the Democrats had urged voters not to change horses in mid-stream. And it was Moran who created the greatest sound bite the world has yet known. To publicise some bizarre product, Moran excelled himself in stuntland and tried to send an extremely short man up into the air above Manhattan�s Central Park on a vast kite. Inevitably, the New York cops intervened and banned his foolhardy behaviour. An outraged Moran gave a press conference where he said: “It’s a sad day for American capitalism when a man can’t fly a midget on a kite over Central Park Re packaging old ideas is a great line to be in. But please don�t brand it original.