Meghan will make bid to relaunch her career after King’s coronation, says Mark Borkowski
Mail Online
PR guru Mark Borkowski said that Meghan’s next move is crucial, because Spare and her husband’s ‘truths’ in the media blitz that followed had damaged his brand and tarnished her, too.
He said: ‘She’s kept her head down for some time. I suspect this is due to the noise that accompanied Spare, it created debate and a huge amount of coverage. I don’t think it played well in America, especially with their fundraisers.
‘The Royal Family refused to comment so it became one sided whinging and a visceral story of his life that didn’t resonate well. And they were both challenged by that because they are on a constant mission to raise money and generate coverage to help her brand.
‘There is nothing for her to gain from disrupting the King’s big day. She needs to stand back. In the PR game it is choosing your battles and the strategy will be to get past the coronation.
‘The fact that she is not there is a statement that the UK does not particularly engage with her and looks like: “Poor me”.
‘But the Meghan and Harry story is way beyond the boundaries of Britain and the Commonwealth. There will definitely be a relaunch by Meghan. It is impossible for them to stay quiet.
‘They need the royal pomp and ceremony. They could end up becoming an entity like Edward and Mrs Simpson. Some forlorn royals with no connection to the family being in exile. There are parallels there.
‘They will be very quick to regenerate interest. But it is going to be more and more and difficult. For many Spare was a set of stories that went too far’.
The speculation around Meghan Markle’s career come after she stepped back from the limelight after the release of her husband’s memoir Spare.