Meghan Markle told the four key moves she must make to win over UK public as reputation in tatters
Mirror
Now, a team of PR professionals have offered their suggestions on what Meghan’s next steps should be following the soft launch of her lifestyle brand, American Riviera Orchard.
Reveal the ‘real person behind all the gossip’
Mark Borkowski, a crisis PR consultant and author of The Fame Formula, has stated that rebranding the duchess to appeal to British audiences is “one of the most difficult jobs in PR… second only perhaps to doing PR for Prince Andrew”. However, he added that Meghan needs to demonstrate some “humility” and “really surprise” people if she hopes to win them over.
Speaking to the Telegraph, a source counseled: “Sometimes less is more. Meghan seems to be more about the explosion of flashbulbs and grandstanding than she is about the soft and gentle touch. If I was advising her, I’d tell her to do some charity work undercover, then she’d surprise people if the things she was involved in turned out to be a great success.”
https://www.mirror.co.uk/news/royals/meghan-markle-told-four-key-32674623