Matthew Freud’s power and influence of will be boosted into the stratosphere due to the promotion of his brother in law, James. I expect the bitchy PR world will continue to take swipes at Matthew, especially when the small minds of the major PR networks finally comprehend the significance of the new shape of the Murdoch Empire and how it might aid Matthew over the next few years.
I loved all the Ricky Hatton hype – his showmanship and chutzpah were irresistible. I wish his boxing skills matched his ability to connect with the media. As always, on this amazing sporting occasion, Richard Williams in the Guardian provided a wonderful sound bite to earth the electricity of hyperbole.
“This is boxing, so there is no point in being less than brutally frank. At times it was like watching a competition between Picasso and an enthusiastic kid with an aerosol paint can. The gulf was as great as that.