Lineker's Sporting Stance
Top PR marks to Gary Lineker for withdrawing from writing his column for the Mail on Sunday in protest over their handling of the Lord Triesman story. Lineker has done the right thing by distancing himself as effectively as possible from the Mail on Sunday’s stance – even though they have offered him the opportunity to keep the column and still criticise them explicitly.
His departure, from an extremely well paid job, sends the clearest possible signal to the paper’s editorial – and to the paper’s readers – that he is serious when he says: “I think this story goes against the national interest because the country is behind the 2018 bid, in which a lot of people invested a hell of a lot of time.”
Gary Lineker has revealed himself as a British sporting hero once again, thanks to his actions. I wonder if the Mail on Sunday will run the next part of its story about Lord Triesman this coming weekend. Can they really allow themselves to be seen to be going against the national interest? I can’t wait to see…