How Kevin Spacey can save his career from the jaws of cancel culture.

Mark Borkowski, one of the country’s most successful PR agents, believes Spacey will have to choose his roles carefully if he is to restore his career, partly because the public may not want to see him portraying characters that abuse power. “It’s all about the content,” he says. “Any failure that he has from now on will be a nail in the coffin of his career, so anything he does while there is this spotlight on him needs to be significant, meaningful and good. The story mustn’t be about him, it must be about what he is doing.”

How Kevin Spacey can save his career from the jaws of cancel culture (telegraph.co.uk)