The last two blogs on the site have prompted a flurry of emails offering many examples of disaster stories involving animals and PR stunts. Jeremy Binns from Philadelphia recounted one of many stories he has surrounding ill fated stunts and publicists. His best story involved an Alaskan bear that was used in the 1950’s by […]
Cheap publicity solutions for aging celebrities George Michael believes his recent arrest was good for his career. He said: “In all honesty it does me good. I take crap for a couple of weeks but it promotes my new single. I hate to say it but it’s true. I don’t want to do regular promotion […]
Paul v Heather: the PR verdict Celebrities who benefit from the best PR know the secret lies in being represented by someone who’s as close to Fleet Street as to their clients. It’s been a big PR fortnight. http://media.guardian.co.uk/marketingandpr/comment/0,,1781951,00.html
I got an email from a gentleman on the West Coast of the U.S. who recounted an interesting tale about a publicity stunt gone wrong. Vince Angelo, a well known off strip Las Vegas publicist was hired by the great Cecil Lester and his speciality owl act. The troupe of owls, who could howl famous […]
PR: How to sell without selling your soul Independent – London,England,UK … never wrong”? It’s a good question, says Mark Borkowski, whose self-titled company is doing the promotion for the new film. “I’ve … http://news.independent.co.uk/media/article621127.ece
From the outset, Marilyn Monroe had numerous press agents spinning her image. As a starlet, she was owned by 20th Century Fox who made up numerous stories, then Roy Craft who invented myths around her, long term manager Milton Greene, who got her the best deals and the svengali, Johnny Hyde, who built her up […]
Filming on the new Die Hard movie has been postponed because Bruce Willis is too fat. The actor admits he has put on weight since he first played cop John McClane 18 years ago and says he is frightened of embarrassing himself with a “flabby physique” on screen. Just make the movie, Bruce. Forget getting […]
I received an email today which recounted a tale from Las Vegas in the 1960’s which demonstrates the flip side of PR stunts. Will Jones’s variety act, a troupe of amazing chimpanzees that played the pianoforte, were doing a support show in Las Vegas, off the strip, for a magician. Norman Berry decided to set […]
The 1960’s saw the dawn of the creative publicity campaign for television. The very best TV producers were alive to the concept of drumming up ideas to entice journalistic interest. Ever since the dawn of the TV age, the publicist Warren Cowan had cast his considerable professional shadow over the promotion of television. There was […]
New Zealand Herald – New Zealand The BBC gaff his hit the headlines what next for the “IT expert” Guy Goma..’”. PR expert Mark Borkowski agreed: “In terms of the amount of publicity anybody needs to launch themselves, he’s got it all. “I. http://www.nzherald.co.nz/section/story.cfm?c_id=2&ObjectID=10382233