THE ULRIKA EFFECT
Whilst Ulrika Jonsson’s playing the old PR game to perfection, she may have gone just one step too far by exploiting a situation in which the losers could be an entire nation. And what sporting hack will put up with that?
April 2002
BLOOD MONEY
Gordon Brown and Count Dracula come in joint first for PR scoop of the week. Some would say it was two bloodsuckers who topped the bill in the stunt stakes this week. Ladies and gentleman, first I give you the amazing fiscal magician Gordon Brown…
HISTORY IN THE MAKING
As church, nobility and government gather to mark the Queen Mother’s passing, it’s worth pausing to consider where the real power lies. This is the stuff of which Historic Moments are made. Or rather manufactured. History is being written for us, by the mass of the media.
JUDGMENT DAY
As Graham Norton would say, it’s all SOOOOOO exciting! Naomi Campbell has walked victorious from the court with enough damages to buy half a Prada handbag, the Mirror has landed itself with a £200,000 advertising (sorry, legal) bill and the successful prosecution counsel, Keith Schilling, has set himself up for a nice little number as celebrity lawyer number one.