Advertising horse power: what a moonwalking Shetland pony tells us about the future of comms

And so it was the week where the nation was transfixed by a moonwalking Shetland pony. Racking up nearly four million youtube views, and prompting the Daily Mail to ask ‘Is this the funniest ad of the year?’, Three’s Fleetwood Mac loving, Tina Turner wig wearing equine has taken the blogosphere by storm. My inclination […]

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