Posts Tagged ‘stuart higgins’

When Blade Runner goes blunt

So why has Stuart Higgins packed his bags and taken the long 12 hour flight to South Africa to wrangle one of the toughest PR gigs of the moment? Benjamin Disraeli said “One secret of success in life is for a man to be ready for his opportunity when it comes”.

Higgins is no slouch as the ex-editor of the Sun was. Having first served as Editor, Higgins is the game keeper has turned poacher. He has worked with a number of high-profile figures with great success, most notably in his efforts to humanise Andy Murray.

Some commentators might suggest the Pistorius spill would usually be a job for Max Clifford or a US juggernaut, but I’m not surprised. The job has fallen into the hands of Higgins for a number of reasons: first and foremost is familiarity. Higgins provided Pistorius with PR support for the 2012 Olympic Games, and it appears Clifford may be laying low at the moment. The US megafauna, such as Matthew Hiltzik and Mark Fabiani are probably put off by the budget, and are likely to feel greater psychological separation from South Africa than those in the UK do.

Pistorius’s fall from grace will not be judged by a jury, a process abolished by South Africa in 1969. This gritty, high-profile case will put Higgins’s mark on the international map win or lose. I wish him luck with a very tough gig.

Lobbying for Power

Most people in the country are worrying about the leadership of the country under the new coalition, and their concerns for the nation run to a number of issues, from what will happen with capital gains tax, what will happen with inheritance tax, will there or won’t there be cuts in public services, will the economy survive and will we have a stable government?

Not me. I have perceived a new threat. I am wondering nervously what the reaction will be when the nation wakes up and realises that they have, in David Cameron, an ex-PR man as Prime Minister. An ex-PR man, moreover, of whom Jeff Randall – quoted in the Mirror – said: “In my experience, he never gave a straight answer when dissemblance was a plausible alternative.” Read the rest of this entry »

The Spin and the Power

Most people in the country are worrying about the leadership of the country under the new coalition, and their concerns for the nation run to a number of issues, from what will happen with capital gains tax, what will happen with inheritance tax, will there or won’t there be cuts in public services, will the economy survive and will we have a stable government?

Not me. I have perceived a new threat. I am wondering nervously what the reaction will be when the nation wakes up and realises that they have, in David Cameron, an ex-PR man as Prime Minister. Read the rest of this entry »

Borkowski