PR

If the price is right – Mark quoted in the Sunday Times on Celebrity Endorsements

Breaking news: once one of the coolest women in the world, the 1990s supermodel Helena Christensen is set to become the face and presumably bikini-clad body of Thomson Holidays’ luxury arm. That’s a whole ton of sun. She’s not the only one to take the cash for a touch of naff… Read more here  

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Cheryl and Liam’s Instagram relationship makes a corporate merger look like a casual fling

In Hail, Caesar!, the latest zany yarn from the brothers Coen, a movie PR man called Eddie Mannix (played by Josh Brolin) attempts to divert attention away from a studio crisis by publicising the “secret romance” of two of his biggest stars. In the studio system of the early 50s this was normal – as a […]

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You can’t get better than a PR quickie

The formula for the Christmas Ad is out and even PRs are having a go. John Lewis’s Man on the Moon and Sainsbury’s Mog the Cat may have been beamed out into the national conversation courtesy of big budgets, social media overkill and appearing on platforms that still demand attention; but a bundle of Christmas-themed […]

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What our stunts say about us

Last week an eloquent appeal was made by Mark Perkins to all London PRs: stop floating things down the Thames. He reminds us (given how forgettable they all are) that this year our murky waterway has been invaded by an armada of houses, apocalyptic horsemen, lottery balls, melted ice caps- to name a few. In […]

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Radically Dull

The commentariat are baffled by Jeremy Corbyn. He does the unthinkable of giving straight answers to hypothetical questions. He can be pictured with a large marrow and not look ridiculous. So infuriated was Eamonn Holmes by Corbyn’s lack of sartorial concern that the Sky presenter gave up on sentences and reverting to a state of […]

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Dawn of the Red

In the early hours of Monday the undead corpse of old Labour was seen walking across Westminster Bridge. The zombie being harangued by a small cohort of junior journalists was the newly elected Labour leader Jeremy Corbyn. Over the summer a virus known as Corbynmania spread through disaffected members of the public. Alarmist rumours of […]

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“Potentially concerning”

Potentially Jeremy Corbyn could be Prime Minister and Donald Trump president. Potentially particles colliding in the science world’s answer to the circle line could inadvertently open up a world-consuming black hole. Potentially Katie Hopkins could someday make a good point. Everything is potential. When we are told, on the basis of a speculative connection between […]

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