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JetBlue and PR Turbulence

JetBlue have been undergoing a little turbulence of late – from being perceived as the high watermark of budget airlines their reputation has dipped and then revived, all thanks to an irate employee’s sudden departure, his elevation to folk hero on the internet and an outburst of ire at JetBlue’s response via their previously impeccable(…)

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Howard Zieff and Learning from the Past

I heard today that Howard Zieff had died – a name I’d not really encountered before, despite the fact that he’d directed a few breezy comedies like Private Benjamin, starring Goldie Hawn – but the obituaries made me sit up and take notice. It turns out that, when he started out in advertising, he was(…)

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