jedward

The Joy of Fabulous Nobodies: Naked Whitehall Guy, I Salute You

This afternoon, Twitter has been captivated by a brand new golden balls. We don’t know who he is yet, or why he did it, but he ensured Whitehall was shut down for several hours after he scaled the statue of the first Duke of Cambridge, Prince George, stripped off and performed a number of acrobatic(…)

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Celebrity Big Brother PR coup or Voyeurs Wet Dream

While CBB goings-on may not be great news for John Bercow and his marriage, it looks as though Richard Desmond has scored a PR coup in bringing the franchise to his ailing channel. Thursday’s launch show (peak: 5.6m viewers) has been splashed all over the net as the show’s most watched non sporting programme ever,(…)

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The Ego Has Landed

Britain’s Got Talent has rolled around again and again the nation is gripped. Out with the old and in with the new. It’s been this way for a while. Remember, it’s not five minutes since the X Factor was all anyone could talk about, but that’s seeped away into the mists of time as BGT(…)

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How to Keep Your Head in Advertising

The Media Buying world is clearly in need of some PR help to drag it out of the 1980s. I found myself reading, jaw dropping to the table, this Media Week article by MediaCom’s Claudine Collins. It’s as if it had been ghosted by Charlie Brooker, Chris Morris and Helen Fielding – it reads like(…)

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The Sleb’s Prayer and The Exterminating Factor

Have you overdosed on the X Factor? Are the opinions of the judges getting you down? Have you felt like venting your feelings about the loss of your favourite contestant? Did Danyl’s departure in the semi-finals really get your goat? Did Lucie losing out to Jedward rile you to the point of despair? Or are(…)

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Defending Simon Cowell

I appeared on GMTV this morning to defend Simon Cowell – not the obvious popular choice since he let the public vote decide who was to stay in the X Factor instead of condemning Jedward to the slag heap of pop ephemera history, but it really needed doing in a week of froth and fulmination.(…)

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Undoing the X Factor

I received an interesting call yesterday, in the wake of the surprising X Factor showdown between Miss Frank and Danyl Johnson on Sunday, from a mysterious man with a social networking plan and a dream to undo Simon Cowell. He wanted to meet me to discuss his plans for guerilla tactics to destabilise the X(…)

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