Mark My Words

THE TRUTH ALWAYS COMES OUT’ – Mark on the privacy injunction in the British Media

The injunction farce shows there are no boundaries in social media, according to a PR and branding consultant. Mark Borkowski said the truth will ultimately come out as it did when football’s Ryan Giggs tried to hide his infidelity. ‘This scenario is akin to King Canute who sat on the beach trying to hold back […]

More

If the price is right – Mark quoted in the Sunday Times on Celebrity Endorsements

Breaking news: once one of the coolest women in the world, the 1990s supermodel Helena Christensen is set to become the face and presumably bikini-clad body of Thomson Holidays’ luxury arm. That’s a whole ton of sun. She’s not the only one to take the cash for a touch of naff… Read more here  

More

Top Gear’s Cenotaph apology proves just how much the show is missing Clarkson and his balls

It is open season for attacking the new series of Top Gear and the first shot has been fired. A former British military commander criticised one of the show’s hosts Matt LeBlanc and a professional driver who performed “doghnuts” near the Cenotaph in Whitehall during an interview with BBC Radio 5 live. Col Richard Kemp said […]

More

Top Gear Cenogaffe: A PR Monstrosity

No one seems to have gotten out of the Top Gear Cenotaph-gaffe unscathed. The presenters have been throttled into unreserved contrition. The BBC has been branded foolish for giving the go-ahead to the £100,000 stunt and Westminster council have been labelled naïve. The area’s commitment to low emissions also took a beating with the noxious […]

More

Queen Elizabeth is a canny one. She always picks the winning side.

Queen Elizabeth is a canny one. She always picks the winning side. She’s successfully backed Scottish Union twice. Her horses have won over 1,600 races. She came round to the Diana mania with grace and an Oscar via Dame Helen. Read more at http://www.prweek.com/article/1386638/will-suns-queen-backs-brexit-story-rock-eu-campaigns-pr-pros-give-views#V1hEULPfcxQaKbSO.99  

More

Maria Sharapova’s PR is perfect so far – now the hard work starts

She may be facing the biggest crisis of her career but Maria Sharapova gave a master-class in damage limitation when she announced she had failed a drugs test. For this story not to leak out beforehand is extraordinary in this era of innuendo, which shows the level of negotiating power that her management have. The […]

More

Load More